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Elizabeth 鈥淏etsy鈥� Jordan-Bell, an advancement professional with more than 15 years of experience in strategic fundraising, donor engagement and partnership development, is joining the 甜瓜视频app Division of Advancement as director of development for the College of Health and Human Sciences.

The appointment, effective Monday, July 13, was announced by Kathleen de la Torre, assistant vice chancellor for development at WCU. Jordan-Bell will report to Ben Kees, senior director of development.

鈥淥ver the course of her career, Betsy has helped secure and steward more than $165 million in funding from federal and philanthropic sources, working closely with faculty, senior leadership and external stakeholders to advance institutional priorities,鈥� said de la Torre.

Jordan-Bell comes to WCU after serving as an independent fundraising consultant supporting a global health initiative affiliated with Stanford University in California. She previously held leadership roles at Research Triangle Institute International, where she guided major funding strategies, cultivated long-term donor relationships, and led the development of large-scale proposals and initiatives, and the U.S. Agency for International Development鈥檚 Global Health Bureau, where she helped guide strategic partnerships and funding initiatives to improve nutrition outcomes globally.

鈥淏etsy is known for her relationship-driven approach, her ability to translate complex ideas into compelling cases for support and her collaborative style in working across academic and external partners,鈥� de la Torre said.

In her new role, Jordan-Bell will partner closely with the leadership of the College of Health and Human Sciences 鈥� including its dean, Lori Anderson 鈥� and with colleagues across the Division of Advancement to build relationships with alumni and donors, grow philanthropic support and advance the college鈥檚 strategic priorities.

Anderson, dean of a college that includes the School of Nursing and the School of Health Sciences, said that Jordan-Bell is bringing 鈥渆xceptional expertise and vision鈥� to her new position.

鈥淚 am excited that Elizabeth is joining WCU with her deep commitment to mission-centered fundraising. She is dedicated and has successfully partnered with faculty, researchers, senior institutional leaders, foundations, government agencies and philanthropic organizations to translate ambitious ideas into compelling opportunities,鈥� she said. 

Jordan-Bell will be working with college leadership, donors and the College Advisory Committee to advance the college鈥檚 philanthropic priorities, which include endowed programs, scholarships and professorships, and to grow the financial support for student service-learning opportunities, interprofessional education initiatives and pathway programs that prepare the next generation of health care professionals, Anderson said.

鈥淎s I look to the future, I am confident that Elizabeth鈥檚 leadership, energy and strategic vision will strengthen our advancement efforts and help us build deeper relationships with alumni, donors and friends of the college,鈥� she said. 鈥淚 look forward to working alongside her as we pursue an exciting future ahead.鈥�

Among Jordan-Bell鈥檚 initial priorities is acquiring a thorough understanding of the immediate development priorities for WCU and the College of Health and Human Sciences.

鈥淚 plan to work with Dean Anderson so that I can help to maintain and honor the invaluable philanthropic relationships that already exist and ensure that we continue to listen to and engage with the college鈥檚 existing philanthropic champions,鈥� she said.

鈥淚 hope to meet with interested faculty to understand the incredible breadth of teaching and scholarship within the college. And I would like to map out with Dean Anderson our plan for the next year both in terms of individual donors as well as potential institutional donors whose missions might align with that of the College of Health and Human Sciences in order to ensure that Western is accessing relevant existing resources,鈥� she said.

Philanthropy is important to regional comprehensive institutions of higher education such as WCU, Jordan-Bell said.

鈥淭he reality is that public resources are finite. Western has a lot of dedicated alumni and other champions who know firsthand Western鈥檚 value in the region, and philanthropy provides an avenue for these folks to help amplify the great things that Western is already doing by providing opportunities via scholarships or by improving Western鈥檚 facilities or by expanding programs that have the potential to be transformative and impactful for Western students and the region,鈥� she said.

鈥淚t is clear, from the beautiful campus and impressive facilities, that WCU has stewarded its resources wisely and benefited from dedicated philanthropic champions. That kind of philanthropy is extremely important and catalytic. Students want to come to a beautiful campus with thriving and supportive programs, alumni can take pride in being part of the legacy of a successful university, and pride in the campus and programs generates interest among other potential donors 鈥� all helping to build sustained support for Western for years to come,鈥� she said.

Philanthropy is especially vital to WCU鈥檚 College of Health and Human Sciences and its mission of preparing the health care workforce of Western North Carolina and across the state, Jordan-Bell said.

鈥淭he fact that WCU is public is invaluable and reflects an investment on the part of North Carolinians in their future health workforce leaders, but public dollars only go so far.  Philanthropic investments can complement public dollars,鈥� she said.

鈥淪uch investments can, for example, relieve some of the financial stress for students who are planning to go into lives of service. They can provide more rich clinical opportunities so that hours spent in the classroom prepare students in the best ways for the scenarios they will encounter in their future health careers, and they can allow faculty to access innovative approaches to keep Western鈥檚 programs on the cutting edge of teaching and scholarship within the health and human sciences,鈥� she said. 鈥淧hilanthropy is a concrete way for people to turn their hopes into reality through supporting students, faculty and programs that will change and improve communities in Western North Carolina.鈥�

Now residing at Lake Junaluska and growing up in North Carolina as the daughter of a United Methodist minister and a public school teacher, Jordan-Bell said that she considers Haywood County home. She holds a master鈥檚 degree in public health from the University of North Carolina at Chapel Hill and a bachelor鈥檚 degree in international comparative studies from Duke University and is a registered dietitian.

She moves into a role formerly held by Aliya Bailey Bloomfield, who recently assumed director of development responsibility for a new university priority seeking increased philanthropic support for unrestricted scholarship funding.

Jordan-Bell is joining the Division of Advancement as the university concludes its 鈥淔ill the Western Sky鈥� comprehensive fundraising campaign, an effort to raise a minimum of $100 million in philanthropic support for enhancements to the overall student experience 鈥� including academics, community and global engagement, and athletics.

For more information about the 鈥淔ill the Western Sky鈥� campaign, visit , call 828-227-7124 or email advancement@wcu.edu.